Phil mentioned the biggest surprise wasn't the type of stuff that is actually selling, but the economy has changed the price of the stuff that's selling. Today it's not unusual for the high end ticket item to sell, nor is it unusual for the extreme low end items to be selling, it's the middle ground prices that have suffered a decline in sales.
Over the past year, Phil said that although the Top 20 list hasn't changed that much, but that the ticket price has averaged around a 10% increase.
He attributes TIAS' success to many things, not only that they've been around since 1995, but includes the strong newsletter subscribers. There are over 900 issues so far and all archived online. TIAS is also participates in the Trusted Merchant Program, all sales are guaranteed up to $500.
With the constant changes in Google search algorithms, stand alone merchants have a very difficult time getting their presence known, a reason why sellers are turning to online malls.
If anyone has his finger on the pulse of collecting, it would be Phil and I asked if there were any trends he saw developing or even continuing.
- Good quality china and dinnerware has been doing well and should continue to do so. People love quality and it's also affordable to buy that replacememt piece to either fill in grandmothers set or replace the piece broken over the holidays.
- Jewelry is always a favorite, with TIAS sales of contemporary costume jewelry being particularly strong, although there have been several very high dollar wedding rings sold over the past year.
- Chinese antiques are doing very well. Dealers from China have scoured TIAS buying up all the Chinese antiques they could find and shipping them to China for the buyers back home.
- Another solid item is the civil war related pieces.
Now onto the Top Twenty for 2011 on the volume of items in each category.
-
TIAS China & Dinnerware - No movement since 2010
(#3 in actual dollar sales) -
Glass - No movement since 2010
(#4 in actual dollar sales) - Vintage Sewing - No movement since 2010
(#9 in actual dollar sales) - Paper & Ephemera - Up from #9 in 2010
- Jewelry - Up from #7 in 2010
(#2 in actual dollar sales) - Kitchen Collectibles - Up from #8 in 2010
- Holiday and Seasonal - Down from #5 in 2010
- Coins and Currency - Down from #4 in 2010
- Advertising - Up from #12 in 2010
- Porcelain & Pottery - Up from #13 in 2010
(#5 in actual dollar sales) - Vintage Clothing - No movement since 2010
(#6 in actual dollar sales) - Toys - up from #15 in 2010
- Memorabilia - Up from #17 in 2010
(but #1 in actual dollar sales) - Figurines - No movement since 2010
- Books - Up from #19 in 2010
- Dolls - up from #18 in 2010
- Photographica - Down from #16 in 2010
- Lamps & Lighting - Not listed in 2010
- Music related - up from #20 in 2010
- Textiles - Not listed in 2010


