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eBay Auction To Offer Wienermobile Experience

Proceeds Benefit Big Brothers Big Sisters

By Barbara Crews, About.com

Win a WeinermobileCourtesy of Oscar Mayer
May 28 2004
(Madison, Wis., May 25, 2004) - Do you dream of a weekend getaway...in your very own WIENERMOBILE? Today, Oscar Mayer announced it is giving hot dog fans across the country a chance to help Big Brothers Big Sisters by conducting an online auction on eBay June 7 through June 17, 2004. All proceeds from the highest auction bid will be donated to Big Brothers Big Sisters.

The highest bidder will enjoy a unique "Create Your Own" WIENERMOBILE(tm) experience, which includes use of the WIENERMOBILE(tm) vehicle for two consecutive days and up to $5,000 to enhance the experience. Maybe it's attending a racing event and throwing the ultimate tailgate party, or replacing the limousine at your wedding, or even lending a hand to a local children's hospital - Oscar Mayer will help.

This once-in-a-lifetime package also includes two children's Mongoose Strike BMX bikes and an Oscar Mayer gift pack including T-shirts, WIENERMOBILE(tm) memorabilia and a year's supply of Oscar Mayer cold cuts and hot dogs. The highest auction bid will be donated to Big Brothers Big Sisters and matched by Oscar Mayer, dollar for dollar up to $100,000.

"With their generous gift, Oscar Mayer will help thousands of young individuals explore new horizons and experience moments of magic in their lives to succeed as individuals and members of their community" said Judy Vredenburg, President and CEO of Big Brothers Big Sisters.

Oscar Mayer has teamed up with Big Brothers Big Sisters to celebrate their 100th anniversary and to raise funds to help make wishes come true for thousands of young people. The eBay auction is one part of a nationwide effort. For more information on the auction or how to help Big Brothers Big Sisters, visit oscarmayer.com.

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ABOUT OSCAR MAYER: Oscar Mayer Foods, headquartered in Madison, WI, is a leading manufacturer of packaged cold cuts, hot dogs, LUNCHABLES lunch combinations and bacon. The company is a division of Kraft Foods Global, Inc., the nation's largest packaged foods company. The Oscar Mayer© Wiener Jingle© and Bologna Jingle© are copyrighted property of Oscar Mayer Foods.

ABOUT BIG BROTHERS, BIG SISTERS(tm): Big Brother Big Sisters(tm), founded in 1904, is the nation's oldest and largest youth mentoring organization in the United States. In 2002, the organization served more than 250,000 youth ages five through 18, in 5,000 communities across the country in one-to-one relationships. National research has shown that the positive relationships between youth and their Big Brothers and Big Sisters have a direct, measurable, and lasting impact on children's lives. In 2003, Forbes placed Big Brothers Big Sisters(tm) on its Gold-Star list of the top ten charities, for its excellence in efficiency and effectiveness. The national headquarters is located in Philadelphia, PA.

ABOUT eBay: eBay is The World's Online Marketplace®. Founded in 1995, eBay created a powerful platform for the sale of goods and services by a passionate community of individuals and businesses. On any given day, there are millions of items across thousands of categories for sale on eBay. eBay enables trade on a local, national and international basis with customized sites in markets around the world. Through an array of services, such as its payment solution provider PayPal, eBay is enabling global e-commerce for an ever-growing online community.

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