1963:
G.I. Joe started out in life on a Ping-Pong table in the home of Don Levine, VP of Research and Development of Hassenfeld Brothers, Inc. (Later re-named Hasbro Toys)
Specs:
Joe is almost 12" tall, wears a hand-stitched Sergeant's uniform and has a battle weary expression. G.I. Joes were the first moveable action figures. It's been said that G.I. Joe changed the history of toys starting in the 1960s.
Price:
Initially offered at a minimum of $250,000. Joe received no bids. Shortly after the action closed, he was purchased for $200,000 by Steve Geppi and is considered the world's most valuable action figure. The purchase was made in Summer 2003.
Where is Joe?:
G.I. Joe now resides at the Geppi Entertainment Museum in Baltimore, along aside other toys that helped shape the history of our country.
Steve Geppi Says::
"While G.I. Joe is an integral part of American pop culture, he has always stood for something more. He is a hero who represents all of the American servicemen who made -- and continue to make -- great sacrifices to ensure the triumph of liberty and democracy. I am honored to own this unique part of Americana."
